Your privacy is important to us. It is ByApril’s policy to respect your privacy regarding any information we may collect from you across our website, www.byapril.co.uk.
We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent. We also let you know why we’re collecting it and how it will be used.
How your information is collected:
When you make a purchase, download a free item or attempt to purchase through the site your information will be collected to fulfil the order. This will be referred to as ‘order information’
These details listed below are necessary to fulfil the order.
- Billing address
- Payment details
- Phone number
- Email address
We only retain collected information for as long as necessary to provide you with your requested service. What data we store, we’ll protect within commercially acceptable means to prevent loss and theft, as well as unauthorised access, disclosure, copying, use or modification.
How your information is used:
Your personal information (including all information listed above) is used to fulfil any ordered placed through the site.
Additionally your order information may be used:
- To communicate with you about your order
- For marketing communications
- To screen orders for risk or fraud
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
How your information is shared:
We do not share your Personal Information with third party advertisers.
We do use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Accessing your information:
You have the right to access the personal information that we hold about you, and ask for this information to be corrected, updated or deleted. If you would like to do this, please contact us on firstname.lastname@example.org
How long your information is kept:
When you place an order through the Site, we will maintain your Order Information for our records for 24 months unless and until you ask us to delete this information.
Get in touch:
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at email@example.com.